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Vision & Profile

Our Vision

Enriching people’s digital lives

We are on a mission to empower our customers to access and enjoy the best of the Internet in a way that is personal and unique to them.

We continue to invest in our Supernet to ensure faster speeds and seamless connectivity that caters to our customers’ growing digital needs.

We are working as a real digital enabler and our aspiration is to help people simplify their lives and enjoy exciting and rewarding digital experiences. Ooredoo is taking the lead in smart services for Qatar, delivering a rich portfolio of entertainment services, Ooredoo Mobile Money and even helping to build the “smart cities” and “smart stadiums” of tomorrow.


What we stand for

It’s not just what we do, it’s how we do it

Three core values sit at the heart of what we do.They define us, serve as a guide to how we work and are central to the customer experience we offer.

  • Simple & Transparent
  • Respond Quickly
  • Show Concern & Respect
  • Access to your community
  • Delivering relevant services
  • Reliable and trustworthy
  • Leading change and innovation
  • Passion to be the best
  • Youthful spirit


Our promise

We will not only inspire you to do more but will support you and help you to grow, with enhanced digital tools and experiences.


Our Strategic Pillars

Excellence in Customer Experience
Excellence in
Customer Experience

Driving significant improvements of customer experience through simplification across touchpoints, journeys, products & processes

Strengthen the Core
the Core

Group-wide transformation programme focused on “business as usual”, and strengthened focus on operating efficiencies and CAPEX management

Value-Creating Portfolio

Value crystallisation of hidden portfolio assets, as well as strengthening existing assets to drive higher capital returns for Ooredoo

Evolve the Core
Evolve the Core

Group-wide project initiatives focused on evolving operations with new capabilities, to evolve business models towards more agility and digital capabilities


New ways of working, coaching and mentoring, and developing personal ownership to advance, grow and contribute to Ooredoo