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Personal | June 27, 2022

Nojoom Loyalty Scheme Opportunities Boosted by Agreement with Consumer Electronics Giant

Doha, Qatar

Ooredoo has announced it is partnering with Ali Bin Ali (ABA) Holding’s Dohatna Innovative Distribution and Prime Distribution Trading Company (PDTC), providing more value to members of the Nojoom loyalty programme.

Ali Bin Ali Holding is one of the largest retail and distribution entities in Qatar’s electronics market. Its companies include PDTC and Dohatna. PDTC includes iSpot and Oppo, while Dohatna is home to more than 150 multinational and regional brands.

Nojoom members can now earn and redeem points with iSpot, Oppo and Dohatna’s Samsung stores and, to celebrate, members will get double Nojoom Points on all spends with the new partners until 15 July 2022.

Sabah Rabiah Al-Kuwari – Director PR at Ooredoo – said: “This exciting initiative means that Nojoom Points can be earned on purchases from iSpot, Oppo and Dohatna, proving once again Ooredoo’s search for best-in-class collaborators with whom to deliver value to our customers and loyalty scheme members.”

“Since 1945 Ali Bin Ali Holding has provided quality international products and services to the people of Qatar – becoming one of the largest distributors in the country – so it is a real privilege to be working alongside this regional retail colossus,” he added.

Mohammad Imran – General Manager of Dohatna Innovative Distribution and PDTC – said: “We are glad to collaborate with Qatar’s leading telecommunications company and offer the Nojoom loyalty programme to our valued customers. Ali Bin Ali Holding is always trying to bring the best products and experiences to our clients and our partnership with Ooredoo is a part of that larger vision. Ooredoo and ABA Holding has joined hands in many past endeavours, and I am sure this latest collaboration will strengthen our relationship even more.”

iSpot offers a wide complete range of electronics products including desktop computers, laptops, smartphones, watches, headphones, accessories and much more. Stores are located at Doha Festival City, City Center Doha, Villaggio Mall and Qatar Foundation – Student Center.

Oppo is an increasingly prominent global smartphone brand, with stores at Plaza Mall and City Center Mall. Dohatna’s broad range of activities include a prominent role as the official distributor of Samsung in Qatar.